Over the past few years, I’ve kept a keen eye on London designer Anna Kreeger, and her leather accessories label, M.Hulot.
The evolution and success of M.Hulot is one of the design stories I loved to tell on Wee Birdy, and will continue to tell on We Are Scout.
M.Hulot features all the hallmarks of an independent brand’s success story, with London-based design, UK craftsmanship, and an aesthetic that works as an antidote to our mass-market throw-away culture and heavily-branded ‘It’ bags.
Anna has just launched the latest M.Hulot collection for Spring/Summer 2015 - and it’s a design triumph.
These are the kind of high-quality, beautifully-crafted leather bags I want to wear every single day. The collection of clutches, cross-body bags, totes and rucksacks are utterly on-trend (but not trendy), with a restrained colour palette (that’s playful but eternally classic) - and there’s not a brand name or logo in sight.
With its roots in classic leather craftsmanship and minimalism in design, the M.Hulot SS15 collection draws on inspirations as diverse as the Yemeni fisherman of South Shields and the St Ives studio of Barbara Hepworth.
Key pieces include the Gia mini bag, a compact cross-body style available in four gorgeous colours (we love the Rosa), as well as the Longhi Tote and Malt Rucksack, which introduce canvas with leather-trimmed pieces into the mix.
M.Hulot is stocked at London concept store Darkroom, the innovative youngbritishdesigners.com, lifestyle store Triangle in Hackney, as well as internationally at Assembly New York and UK Style in Moscow.
If you’re in the market for a new bag, look sharp and head over to M.Hulot now for an amazing 20% discount on all full-price stock! This offer is exclusive to We Are Scout readers. Just enter the discount code wearescout20 at the checkout.
To celebrate our launch of We Are Scout, M.Hulot are very kindly giving away one Gia bag, valued at £170, in the winner’s choice of colour.
It's simple and easy to enter, just follow these two simple steps:
1. You must be on the We Are Scout mailing list to be eligible. Not on the list? Enter your email address below and click Sign Up.
2. Simply leave a comment below, telling us in 25 words or less what you would wear with the M.Hulot Gia bag.
This giveaway closes at midnight AEST on Monday 9 March, 2015. The winner will be contacted by email and announced on our Facebook page on Tuesday 10 March, 2015. This giveaway is open to all readers, worldwide. Go!
